RBA’s expertise includes retail concept development, project zoning, adjacencies and space allocation, as well as brand and retail relationships. RBA works with owners, developers, operators and brand executives on devising retail concepts for malls, mixed-use developments, and hotels.
RBA’s longstanding brand relationships and extensive experience has provided the firm with an intimate knowledge of brand expectations and requirements in the retail development process. RBA’s strong relationships with top executives of global luxury and fashion brands provide the direct access and credibility necessary to successfully execute unique retail projects.
RBA can provide any combination of the following services:
Assessment
Assess the market and the opportunity in order to identify the competitive landscape and define the positioning of the project.
Planning
Advise on overall concept and space allocation strategy.
Prioritize brand outreach in order to maximize interest and optimize successful results.
Execution
Present the overall retail concept to top brand executives, highlighting the project’s unique qualities in its market.
Work with the project’s internal team on securing tenants.